Jennica Palecek | Building a Personal Brand With Intention

Richard Costello connects with Jennica Palecek.

An industry rising star, Jennica is a Commercial Real Estate Advisor at Colliers Vancouver, specializing in office leasing.  A graduate of the Beedie school of business, Jennica has a double major in business and economics and prior to starting her brokerage career, completed internships in finance and held roles in retail banking and property management.  

With a passion for advancing diversity, Jennica is actively involved in Colliers North America Women’s Council and serves on the boards for the Canadian Mental Health Association and Big Brothers Big Sisters.    

 In this conversation, we’ll learn more about:

• What it means to be a commercial real estate broker
• The two main types of commercial leases
• The value that a broker can bring to a business
• How brokers are compensated
• Jennica’s pathway into brokerage and how Colliers sets new recruits up for success
• The benefits of working for a globally recognized business
• Building a personal brand 
• Pulse check on the current state of the office market in Vancouver
• Giving back to the community and volunteering as a board member.  What’s involved in this commitment and how might somebody go about doing something similar